Female emPOWERED

A podcast for female fitness & wellness professionals like YOU

I'm Christa Gurka, accidental entrepreneur turned CEO of a multi million dollar health and wellness business. Listen to episodes to hear expert insights and real conversations about what it means to show up, thrive, and — of course — get paid.

 

 You'll learn what works, what doesn’t, and what REALLY happens behind the scenes of a client-based business. All so you can take away advice and actionable steps that help you become a more successful and confident business owner — on your own terms.

 

 Check out the most recent episode here!

Interested in being a guest? Email me at [email protected]ilatesinthegrove.com

Interested in being a guest? Email me at

[email protected]

Listen to the recent episodes

Listen to the recent episodes

<< RECENT EPISODES

Welcome back to another episode of Female emPOWERED! Today, we’re going to be talking about the five levels of market sophistication, and how understanding these pillars will help you to more effectively connect and communicate with your customers.

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Happy Friday, Female emPOWERED listeners! My #FemaleFriday guest this week is Shante Cofield, PT, DPT, OCS, CSCS, CF-L1. This is part one of two, as we decided to break up this conversation because it was so rich and full of incredible content!

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Welcome back to another episode of Female emPOWERED! Overthinking doesn't sound so bad on the surface right? But overthinking can cause problems. Stay tuned in today's episode as I'll be sharing the framework that had helped me frame my thoughts, regain control, and subsequently mold them to my advantage.

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Welcome back to another episode of Female emPOWERED! Today is just another quick episode about a new way to create short, entertaining videos on instagram and some hacks on the system and process that I use on creating my instagram reels.

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Welcome back to another episode of Female emPOWERED! Today we’re going to talk about how to get more patients in your door for your boutique physical therapy practice and some tips that would help or benefit in your business. The advise or tips I provided in this particular episode will really work for any service providers. 

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Happy Friday, Female emPOWERED listeners! My #FemaleFriday guest this week is Heather McConochie, nutritionist and health and mindset coach.

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Welcome back to another episode of Female emPOWERED! Most fitness businesses offer a New Client Special or an Introductory Offer as a way to entice new customers to try you out at a discounted rate. And so, in today’s podcast, we are going to talk about how important it is to improve or generate your business revenue and the best way to convert new customers into returning customers.

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Welcome back to another episode of Female emPOWERED! This is just a quick episode about what’s required to grow your boutique fitness business or physical therapy practice beyond the 6-figure mark and to be able to stay there without running yourself onto the ground.

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Welcome back to another episode of Female emPOWERED! Does your life as a business owner sometimes feel like that circus act where the performer is spinning a bunch of plates in the air? What if I told you that you could grow your business without taking anything else on? That is what I am going to share with you in this episode. And if you don't believe that's possible then be sure to listen all of the way through.

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Happy Friday, Female emPOWERED listeners! My #FemaleFriday guest this week is Kimberly Haley, founder and owner of Relaxed and Restored. Even though we have only met through Instagram (thank you social media!), I had to have Kimberly come on the show to share her passion behind her company, Relaxed and Restored, and how she transitioned to the holistic wellness space from her previous career path.

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Welcome back to another episode of Female emPOWERED! Today is my 100th episode and  I’ll be sharing with you some of the things I’ve learned about business, marketing & connection since starting this podcast. It’s so hard to believe that there’s actually 100 episodes out there of the female emPOWERED podcast. Just over a year ago this was just a mere thought, so the fact that not only we were able to pull it together, but also able to stay accountable for the whole year is way more fun than I thought! 

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Welcome back to another episode of Female emPOWERED! Today’s episode is just going to be a quick Friday feature on how we can stay accountable with our business and our life goals that is ultimately going to cost us zero dollars. If you want to know more about this, stay tuned on today’s podcast episode!

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Welcome back to another episode of Female emPOWERED! Today we’re going to breakdown what marketing really is, what it is not, and what you need to do in order to create a successful and sustainable strategy that can run on autopilot in the background of your business.

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Dr. Danelle Dickson PT, DPT, a licensed physical therapist, Performing Arts specialist, orthopedic clinical specialist, and owner at Performance Plus Physical Therapy. She is also the co-founder of a business mentorship for minority women, The Black Female Foundation, and co-founder of the Dance Ready Project, an online hub for tools and resources for dancers. I’d say she keeps herself busy, in the best way!

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Welcome back to another episode of Female emPOWERED and happy new year! Today I am going to answer some questions that some of our Instagram followers have posted. These questions focus on areas that you could have the most interest in learning this 2022.

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Welcome back to the final episode of Female emPOWERED! Today I decided to go back and reflect on 2021. I went ahead and asked some of my friends, colleagues in the industry, people that I have had on the podcast, and people that have inspired me to contribute in this episode and share with us a bit of what they have learned in 2021 and what they’re looking forward to in 2022.

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Welcome back to another episode of Female emPOWERED! Today we will talk about the different membership models that you can use in your boutique fitness business and how choosing the right business model can help your business grow significantly over the 7-figure mark.

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Welcome back to another episode of Female emPOWERED! Today, I'm going to talk about pricing or how to price your services for your boutique fitness business or your cash-based physical therapy practice, as this can go through for any client-based business.

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Happy Friday, Female emPOWERED listeners! I am changing things up this week for #FemaleFridays as I reflect on 2021 and share with you all the things I am grateful for. 

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Welcome back to another episode of Female emPOWERED! Since we’re coming up on a holiday season, I want to share some insights about Black Friday and Cyber Monday deals and why they are killing service-based businesses. Most of the time, people do them because they think that’s what they’re supposed to do or that it would help them generate more revenue. I hope this will serve as a guide for everyone before running Black Friday or Cyber Monday Deals.

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Sarah Mamaril joins me today as we discuss how she built a successful business as a virtual assistant. She just so happens to be my very own virtual assistant, and I can say with full confidence that she has played an integral role in changing the trajectory of my coaching business, as well as over at my Pilates in the Grove studios. Tune in to hear how she got started in the online space, what type of work she does, and also her best tips on how to set proper expectations when hiring a VA.

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Welcome back to another episode of Female emPOWERED! Today we're going to talk about the different steps involved in the business process and why it's so important to create or structure systems and processes in your business.

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Hey everyone! Thank you for joining me for another Female Friday! I am with Dr. Rena Eleazar, who I have sadly never met in person but totally feel like I know through Instagram. She is a Doctor of Physical Therapy and also is a strength and conditioning coach. Listen as she talks about physical therapy, growing her business, working with athletes, and more.

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Welcome back to another episode of Female emPOWERED! Today I am doing another productivity hack about this hustle mindset that has really kind of permeated itself into our society and industry as small business owners, especially for women. 

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Hello and I hope you are all having an AMAZING Friday! I am so excited because my #FemaleFridays guest this week is Kaleen Canevari  — although I have never met her in person. I have followed her for a long time and I am not going to lie, she probably saved me hundreds of dollars in equipment repairs with her Dawn and water cleaning technique! 

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Welcome back to another episode of Female emPOWERED! Today we are talking about the three stages of a small business growth cycle. Most small businesses go through these three stages of development, especially when they are businesses that are owned by technicians or practitioners. Let's find out what stage you're in!

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Hello everyone and thank you for joining me for another episode of Female emPOWERED! My #FemaleFridays guest this week is Nicole Naab, who goes by Nikki. Nikki and I met a VERY long time ago at a PMA conference in real life. We had been fan-girling over each other on social media for a while. She is my soul sister with her sarcastic tone and I am so happy to have her on! 

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Welcome back to another episode of Female emPOWERED! Today we are talking about the three stages of a small business growth cycle. Most small businesses go through these three stages of development, especially when they are businesses that are owned by technicians or practitioners. Let's find out what stage you're in!

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Jordana Edelstein — a lover and teacher of yoga and movement for about 8 years. Tune in as she talks about nutrition, her own food struggles, and how she helps her clients change their mindset around food!

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Welcome back to another episode of Female emPOWERED! You know that you need to create engaging content to grow your reach and get new clients in the door. But creating all that content is overwhelming. It doesn’t have to be though! I’m giving you a few tips for how to create content when you don't know what to create.

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