Female emPOWERed

A podcast for female fitness & wellness professionals like YOU

Female emPOWERED

A podcast for female fitness & wellness professionals like YOU

Episode 301: Revenue Streams: Workshops for Technicians

Episode 276 | Ask a CFO - Rapid Fire Round with Danielle Hayden

🎙️ Female emPOWERED Podcast Episode:
How Hosting Workshops Can Grow Your Revenue, Community & Credibility

Episode Summary:
In this episode, Christa Gurka shares everything studio owners need to know about hosting in-house workshops — not just attending them. If you’ve been searching for new ways to increase revenue, train your team, and build your brand’s authority in your local wellness community, workshops may be your next power move.

Christa breaks down exactly how and why hosting workshops (for clients and instructors) can be a profitable and strategic tool for boutique fitness studios. She also shares all the details about her upcoming workshop, Pilates for Injuries & Special Populations, happening on October 25th at Balance Yoga & Pilates in Glen Ellyn, IL — and how you can attend or bring her to your studio in 2026.

🎓 Learn more & register for Christa’s Glen Ellyn workshop:
👉 https://www.balanceyogapilates.com/pilates-workshops

In This Episode, You’ll Learn:

  • Why hosting workshops can be a high-value, low-overhead revenue stream
  • How workshops help with instructor training, staff retention & CEU savings
  • The different types of workshops you can host (staff-only, public, client-facing)
  • How to price and structure workshops based on your goals and costs
  • The difference between good and great instructors — and how workshops can help bridge the gap
  • Real examples of business and movement workshops Christa teaches
  • How to partner with guest educators and tap into their audiences
  • Tips for testing new services or programming with short-term workshops

📍 Join Christa LIVE at Balance Yoga & Pilates
If you're a Pilates instructor, physical therapist, or wellness pro near the Chicago area, don’t miss your chance to train in person with Christa on October 25th! She’ll be teaching two hands-on workshops focused on Pilates for injuries & special populations, and cueing, corrections, and compensation patterns.

🎟️ Reserve your spot here: https://www.balanceyogapilates.com/pilates-workshops

Interested in hosting Christa at your studio?
She offers customized workshops for owners, teams, and clients in both business strategy and movement education. Email [email protected] or DM @christagurka to learn more and grab her services + pricing package.

Connect with Christa:
🌐 Website: fitbizstrategies.com
📸 Instagram: @christagurka
🎙️ Podcast: Female emPOWERED

Download Episode 301 Here