Female emPOWERED

A podcast for female fitness & wellness professionals like YOU

I'm Christa Gurka, accidental entrepreneur turned CEO of a multi million dollar health and wellness business. Listen to episodes to hear expert insights and real conversations about what it means to show up, thrive, and — of course — get paid.

 

 You'll learn what works, what doesn’t, and what REALLY happens behind the scenes of a client-based business. All so you can take away advice and actionable steps that help you become a more successful and confident business owner — on your own terms.

 

 Check out the most recent episode here!

Interested in being a guest? Email me at [email protected]ilatesinthegrove.com

Interested in being a guest? Email me at

[email protected]

Listen to the recent episodes

Listen to the recent episodes

Welcome back to another episode of Female emPOWERED! Today we are talking about the three stages of a small business growth cycle. Most small businesses go through these three stages of development, especially when they are businesses that are owned by technicians or practitioners. Let's find out what stage you're in!

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Jordana Edelstein — a lover and teacher of yoga and movement for about 8 years. Tune in as she talks about nutrition, her own food struggles, and how she helps her clients change their mindset around food!

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Welcome back to another episode of Female emPOWERED! You know that you need to create engaging content to grow your reach and get new clients in the door. But creating all that content is overwhelming. It doesn’t have to be though! I’m giving you a few tips for how to create content when you don't know what to create.

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Olesya Webb was an elite level gymnast who began to travel the country performing day in and out as a professional contortionist and acrobat. Over the last few years, Olesya has experienced burnout and adrenal fatigue...something many of us in the fitness industry have gone through ourselves at one time or another. Listen in as we discuss how to create boundaries, decide what to say yes or no to, and her journey from being a gymnast to the pilates instructor she is today.

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Welcome back to another episode of Female emPOWERED! This episode is all about customer retention, why it should be part of your marketing strategy and 10 low cost or free ways to increase your retention. 

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Sande Taylor and I have known each other for more than 20 years, and she is who I turn to for all things financial wellness to be financially fit. Tune in as we discuss what it means to be financially fit as a female and as a business owner, and why being included in the financial conversations are vital to your success. 

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It's so important to be making business decisions based on numbers. So if you're feeling like you want to generate more revenue, get more clients or cut your hours yet remain profitable, let's talk about what you should be measuring!

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Today on Female emPOWERED, my #FemaleFridays guest is actually someone I know personally from allllll the way back to high school together — Dr. Perri Young. She is an amazing physician in Miami and I’m excited to have her here today.

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Welcome back to another episode of Female emPOWERED! Insurance vs cash based business models and how to sell them.  Deep into what my very specific niche is as a physical therapist coming into pilates and what we offer and what it looks like.

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Anna Hartman, owner and founder of Movement Rev. She’s an athletic trainer, movement educator, and anatomy nerd based in San Diego, California who works with professional athletes. 

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Welcome back to another episode of Female emPOWERED! Today is all about a common question that every business owner asks and has to deal with. How many times have you heard from your customers…”I just can't afford it right now”, “I'm going to have to think about that”, “Now isn’t the best time...”?

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I had the pleasure of speaking with Jackie Hinton as she shared her journey to creating her company, Good Citizen, in 2015.

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Welcome back to another episode of Female emPOWERED! I hear from so many business owners or moms who always wish they had more hours in a day. Is that you?!
This episode is all about 6 ways you can buy back more time and freedom in your business or in your personal life. 

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Sandra York. As CEO of Fit Money Coach, she helps health and fitness professionals better understand the financial side of their business, empowering them to make better business decisions and create the life they dream of.

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Welcome back to another episode of Female emPOWERED! I’m a BIG believer in meetings but not wasted meetings. One of the most important things you can do after you’ve grown your team, created an environment and culture of accountability is to have meetings with the team you’ve built.

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Alexia Hammond is CEO and Founder of Eat. Sweat. Undress. which is officially launching September 15! Eat. Sweat. Undress. is a brand that offers fitness, wellness, beauty, and fashion products and services to enhance the lives of women. 

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Welcome back to another episode of Female emPOWERED! Are you ready to grow from solopreneur to CEO, instead of just a practitioner?

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Nina Ramirez — my own mom! I was so honored to have her join me on the podcast to share her powerful story as she has overcome so many things that still impact me to this day.

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Welcome back to another episode of Female emPOWERED! I’m a firm believer that having a team is the #1 thing you should do in your business to create the flexibility and the freedom you want in your business. In this episode we’re talking about hiring and growing a team and stepping up into being a good leader.

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Jess Hughes. She is the founder of Citizen Pilates in Houston, Texas, and just recently celebrated the 6 year anniversary of her first studio opening!

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Welcome to another episode of Female empowered! Today I’m sharing the anatomy of what an email nurture sequence should look like. Why is this so important? It helps the business create the know, like and trust factor!

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Becky Cerroni joins me on this episode to discuss her journey from biology into the fitness business.

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Welcome back to another episode of Female emPOWERED! Today I'm sharing the step by step process for how to prepare for a successful photo shoot.

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Dr. Omolara Uwemedimo. Omolara is a life and career strategist who provides Black women with culturally informed strategies and systems to help them reduce burnout and achieve personal and professional fulfillment.

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Welcome to another episode of Female emPOWERED! Today I’m doing a big book review of the business books that I have read as a business owner and what I’m currently reading. Hear my thoughts on each book and why I love them.

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My #FemaleFridays guest this week is Lauren Sok. She took the leap to found Functionize in 2015 in Georgia after nearly 20 years in conventional physical therapy practice with the ultimate goal of creating a new legacy for her family and her colleagues.

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Welcome to another episode of Female emPOWERED! Are you ready to hire your first person? Who should that be? How many hours should you offer them? Should you hire a contractor or an employee? It’s all so confusing! That’s why I’ll be covering what you need to know about hiring.

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Happy Friday, Female emPOWERED listeners! My #FemaleFridays guest this week is Katie Costalas, co-founder of RippedPHL. 

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Welcome to another episode of Female emPOWERED! We're chatting all about what you need to start a business.

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Beth Bishop talked with me this week about her journey to holistic fitness and how she incorporates mindset coaching into her business.

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Does technology overwhelm you? Would you love to have more efficient systems at work and even at home but the thought of learning a new technology makes you cringe?

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Tracy Sher talked to me this week about her passion for pelvic health as a pelvic physical therapist and her journey to starting her businesses.

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Welcome back to another episode of Female emPOWERED! Today is all about time saving strategies for content creation. How do we do this? By batching and repurposing content like a PRO! I’m a big believer in efficiency so you're not doing the same amount of work over and over and over again and I want to share how to do that with you.

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Welcome back to another episode of Female emPOWERED! I always do a quarterly review, and we're coming up on the end of quarter 2. We're also almost halfway through 2021...can you believe it?! So I’m giving you a few ways to check in with your business, yourself, and your team to make sure that you're feeling great about where you are. I also want to talk about the numbers because I know this is something that can confuse so many of us as we start our businesses.

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This week I am sharing my own story with you and my journey that led me to where I am today!

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Welcome back to another episode of Female emPOWERED! Today I have a special guest, Latasha Doyle! She is a content and copy specialist who has helped dozens of entrepreneurs, business owners, and digital agencies create copy and content. Latasha is giving us all of her tips and tricks we need to know about SEO or Search Engine Optimization.

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Darcy Smith, my older sister, talked with me this week about her journey to becoming the CEO of her home as a stay at home mom of 11 children.

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Welcome back to another episode of Female emPOWERED! My guest today is Andrea Palten who helps you take the guesswork out of how to get leads & sales so your business can grow. She is a Business Coach and an all-around marketing guru! Andrea helps you set up your marketing correctly and develops lead generation strategies that grow your business so that you get new clients consistently and specializes in service-based businesses like consultants, coaches, educators and online entrepreneurs. 

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Andrea Trombley, PT and yoga teacher, talked to me about founding a business at 50, how the pandemic affected her practice, and more.

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Jackie Fenton, physical therapist and owner of Bright Heart Yoga Studio, talked about running a cash-based clinic, owning a business, and more.

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Welcome back to another episode of Female emPOWERED! Do you work 1:1 with clients or your studio really leans on you to operate? If so, you know that taking a break can be...impossible. Today I’m giving you my tips for preparing for vacation or even maternity leave.

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Welcome back to another episode of Female emPOWERED! Do you have money on your mind?

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It’s time for a new #FemaleFridays chat to kick off the weekend! This week on the Female emPOWERED podcast, I got to speak to Andrea Isabelle Lucas, founder and CEO of Barre & Soul®, a boutique chain of fitness studios in New England that’s about to go national. 

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Welcome back to another episode of Female emPOWERED! Today is all about time management and what to do when you feel like you don’t have enough time to do it all, the reasons why you may feel overwhelmed and what you can do about it.

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Who’s ready for another #FemaleFridays chat and Coaching with Christa segment? My guest this week on the Female emPOWERED podcast is Alyssa Stewart, founder and CEO of Empower Physical Therapy. Empower PT offers physical therapy, Pilates, and private training to clients in Tampa, Florida. 

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Welcome back to another episode of Female emPOWERED! Today is going to be a different kind of episode. I'm talking about mental health and my personal journey for Mental Health Awareness Month. I want to raise awareness for those of us that are high functioning people living with mental health conditions. This is a very real and raw episode with my personal story. At the end of this episode you will hear a few stories from my colleagues and their own personal experiences as well. 

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Happy Friday, friends! This week on the Female emPOWERED podcast, my #FemaleFridays guest is Dana Dreifus, owner of Whole Body Studios in Denver, Colorado. Whole Body Studios offers Pilates, barre, yoga, and personal training services to clients of all needs and from all walks of life.

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Welcome back to another episode of Female emPOWERED! Today I’m so excited to have my friend Jared Kaplan joining me from Studio 26 in NYC and he has a really, really unique business model that we are going to chat about today. Studio 26 enables fitness and wellness professionals to experience freedom in an inspiring space, belong to a community of experts and make more money.

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Christi Brown talked to me this week about her journey to intuitive eating and how she helps others find food freedom.

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Welcome back to another episode of Female emPOWERED! Today I’m joined by Shay Kostabi and Barry Enis from Fitness Career Podcast! These two are a husband and wife duo and consulting team with over a decade of experience in the industry. They teach various modalities on and offline, train and mentor the future generations of instructors, and help build boutique fitness studio businesses around the world.

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Let’s kick off the weekend with a new #FemaleFridays chat! My guest this week on the Female emPOWERED podcast is Katie D’Amato, physical therapist, certified yoga instructor, and founder of Balanced by Katie, a mobile therapy and wellness practice in San Diego. Through her practice, Katie offers physical therapy, yoga classes, and strength and conditioning classes to patients in the comfort of their own home.

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Welcome back to another episode of Female emPOWERED! Today is all about insurance. Not health insurance but how to protect yourself, your business and your staff. I’m talking with Luis Gazitua who has been my broker for years at Pilates in the Grove. Luis is one of the owners of JAG Insurance group which is a full service, independent insurance agency. We all know we need insurance but we don’t always know exactly what we actually need.

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Time for another #FemaleFridays chat! This week on the Female emPOWERED podcast, I spoke to Lex Lancaster, also known as Lex Brunelle OR Alexis Brunelle. Lex is a Doctor of Physical Therapy, owner of a website design company, and co-owner of a performance physical therapy practice in New England. You might say she’s a “triple threat,” which is exactly what I called her in this episode! 

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Welcome back to another episode of Female emPOWERED! Today’s is all about how to gain social proof for your business, product, service or a course you offer. Did you know over 75% of customers read reviews, testimonials and case studies and 88% of people trust reviews as much as personal recommendations??

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It’s everyone’s favorite day! Female emPOWERED listeners, I’m so excited to share the latest #FemaleFridays chat with you. My guest this week was Aimee Coppola, a Team Beachbody® coach based in South Florida. Fun fact: Aimee and I connected professionally through Pilates in the Grove before we realized that our kids went to school together!

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Welcome back to another episode of Female emPOWERED! I'm super excited for today's episode because we're talking about charging what you're worth. This topic is SO important to me and I can't wait to talk about this to all of you. Have you heard this a lot?  People telling you...you HAVE to charge what you're worth. What does this even mean?  Who determines how much you're worth?

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 Kristin Kaplan, my integrator, talked to me this week about how health & wellness pros and find someone to help them grow to new heights.

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Welcome back to another episode of Female emPOWERED! Today we’re going to chat about mistakes most business owners make when running ANY ad campaign. We are talking mostly about Facebook and Instagram ads but this goes for almost any ad campaign someone is choosing to run.

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Who’s ready for another #FemaleFridays chat? This week on the Female emPOWERED podcast, my guest was Dr. Carrie Pagliano, a pelvic health physical therapist in Arlington, Virginia. Carrie primarily focuses on postpartum athletes: moms who want to get back into running, HIIT, Crossfit, and other forms of fitness after childbirth.  

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Welcome back to another episode of Female emPOWERED! Today we’re talking about doing a quarter 1 review where you take a look at your business and see how you're doing with your goals, progress and more. It’s so important to remember, what gets measured, gets improved!

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Time for another #FemaleFridays chat on the Female emPOWERED podcast! This week, I had the opportunity to talk to Kari Saitowitz, founder of Fhitting Room in Manhattan. A self-described “accidental entrepreneur,” Kari launched Fhitting Room when she noticed a need for a fitness studio that combined one-on-one personal training in a motivational group setting.

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Time for another #FemaleFridays chat on the Female emPOWERED podcast! This week, I had the opportunity to talk to Kari Saitowitz, founder of Fhitting Room in Manhattan. A self-described “accidental entrepreneur,” Kari launched Fhitting Room when she noticed a need for a fitness studio that combined one-on-one personal training in a motivational group setting.

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Dr. Krystyna Holland owns Inclusive Care LLC in Denver. We talk about building an inclusive & equitable business in the health and wellness space.

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Welcome to another edition of Female emPOWERED! Today we’re talking all about your competitors and what you can learn from them to improve your business. Learning from the failures and successes of your competitors is a built-in boost for your company, saving you time, resources and money in the long run.

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Welcome back to another episode of Female emPOWERED! Today I have someone joining me who has become one of my favorite people, Latasha Doyle. She is the copywriter for myself and Pilates In The Grove. Today we’re talking all things copy, SEO and how they correlate together.

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Melanie Connell runs Remedy Physical Therapy in Costa Mesa, CA. Hear how she treats persistent pain and injuries in athletes, and much more!

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Welcome back to another edition of Female emPOWERED! Today we are chatting about something I think is super, super important which is burnout and how to burnout proof your business.

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It’s everyone’s favorite day of the week, and you know what that means: it’s time for another #FemaleFridays chat! In every #FemaleFridays chat, I sit down with a fellow female professional in the industry and talk about their career, business, and how they got to where they are today. My guest in this new episode is HanaKyle Moranz, a movement maven passionate about helping people move through and with chronic illness and pain. 

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