Have you ever wondered what people are really paying for when they work with you?
In this week’s episode of Female emPOWERED, host Christa Gurka shares insights sparked by a recent VIP Day in Atlanta with Ashley Brock and a powerful group of women entrepreneurs — plus a timely reminder from Denise Duffield-Thomas’s Chill & Prosper podcast.

This episode dives deep into the real value behind your services, the transformative power of investing in mentorship, and how giving yourself space to think (not just do) can completely change the trajectory of your business.

Whether you’re a Pilates studio owner, yoga instructor, or private-pay PT, you’ll walk away with practical clarity about:

• Why your clients pay for energy, clarity, and transformation — not just time or tactics.

• The unseen ROI of investing in mentorship, masterminds, and VIP experiences.

• How to design a business that actually supports your life — not the other way around.

• Why the next level of your success starts with simply stepping into the right room.

Key Takeaways

• 💡 Your quirks are your differentiators. The traits you downplay — compassion, creativity, vision — are often what your clients value most.

• 💬 People don’t pay for information. They pay for confidence, clarity, and a container that helps them see what’s possible.

• 🧠 Growth requires space to think. True transformation happens when you step away from the day-to-day and surround yourself with high-level thinkers.

• 💸 The ROI isn’t just financial. It’s in who you become — more decisive, confident, and aligned.

• ✨ You get to design success your way. Scale or simplify, expand or refine — your version of success is valid and enough.

Timestamps

00:00 — Intro: Christa’s Atlanta VIP Day and the spark for this episode
03:10 — Childhood patterns that shape how we view money and worth
08:20 — What people are really paying for in your business
14:45 — The power of proximity: why stepping into the room changes everything
20:00 — The true ROI of mentorship and investing in yourself
26:00 — Permission to design your business your way
30:00 — Final takeaway: You’re already ready for your next level

Resources & Mentions

• Denise Duffield-Thomas – Chill & Prosper Podcast: “What Are You Really Charging For?” 

• Learn more about Christa’s business mentorship programs at www.christagurka.com 

• Follow Christa on Instagram: @ChristaGurka 

Call to Action

If this episode lit a fire under you, share it on Instagram and tag @ChristaGurka  — and tell us what room you’re ready to step into next.

Ready to get the clarity and community that fuel your next level?
👉 Explore mentorship with Christa at www.christagurka.com .