The name of the game in business is to, well, make more money.
Sure, owning a fitness business can give you financial freedom, and flexibility, and satisfy a deeper longing to make an impact on the world around you. But if you don’t have money coming in, you don’t have a business, you have a hobby.
But surprisingly, too much money can be a bad thing, like Biggie Smalls once said. But that’s only if you don’t have the right foundation in place to sustain that growth.
At each new level of your business, there’s a new challenge to work through. And the further along you get, the bigger your team grows and the more you offer, the more important having a sound infrastructure becomes.
It’s kind of like living in an apartment.
You’re not going to be in a studio forever. You find a partner, and then get a dog, and eventually outgrow it. Then you move to a one or...