Blog
What’s Social Proof — and How Can It Help Your Biz Grow?
Apr 20, 2021Did you know over 75% of customers read reviews, testimonials, and case studies? Did you ALSO know that 88% of people trust reviews as much as personal recommendations?? Those are just a few...
The #1 Mistake Health & Wellness Pros Make With Paid Ads
Apr 06, 2021Does it feel like you’re doing everything you can to let people know what you can do for them… and you’re not getting enough calls, people in the door, or online bookings? I get...
What’s a Funnel & How Can They Help Your Business Grow?
Mar 24, 2021What turns someone into a raving fan… if they’ve never met you before. On a recent episode of Female emPOWERED, that’s exactly what Michelle Fernandez and I chatted about!...
Let’s Make Your Business Burnout-Proof
Mar 08, 2021If you’ve been in business for more than a few months, you know the feelings that can come up. Overwhelm, frustration, exhaustion, and sometimes even anger. These are actually signs of...
The Business Basics You Need to Confidently Run Your Studio or Practice
Feb 22, 2021As a physical therapist, I wanted to make people feel better. When I got certified in Pilates, I knew that the two of those services went well together… and I began dreaming about what it...
How to Cut Down the Cost of Marketing
Jan 26, 2021Imagine this… you’ve just finished conceptualizing your ideal brand and your healthcare, wellness, or fitness services are all perfectly lined up. Maybe you’ve already booked...
Introducing the Female emPOWERED Podcast!
Jan 11, 20212021 News: Introducing the Female emPOWERED Podcast!
Here at Christa Gurka Headquarters, I started off the New Year with a bang… By launching the Female emPOWERED podcast!
What...
2020: A Year in Review
Dec 18, 2020As a business owner, you might usually set goals for the New Year, get all excited about some downtime or time to do admin stuff… and, if you’re like me, do a year-end review. Of...
5 Steps to Make End of Year Prep Less Stressful
Dec 07, 2020Are you preparing for 2021 in your business? We are coming up on the holidays and I want to make sure that you have maximum time to relax and recharge. Especially given everything that’s gone...
Why I Have a Problem With Black Friday Sales (or Any Sale on Your Services)
Nov 23, 2020As we approach the holiday shopping season, I know that there is a lot of noise out there for business owners.
“You need to make a Black Friday sale!”
“A...
How Spending $65,000+ Completely Changed My Business
Nov 18, 2020Do you want to know what I learned the hard way when I first started (and then tried to grow) my business? Not all Google advice is good, and not all free strategies apply to your business.
...
The #1 Way to Convert More Clients Without Selling
Oct 18, 2020Do you struggle to sell your packages or book new clients?
When I talk to female health and wellness pros who struggle with this, my first question is: “Are you having conversations...